Where are you online? What’s your domain name and what are your keywords? If you don’t choose keywords relevant to your product or service, then your people (your customers and prospects) can’t find you. It’s all about the keywords. When people...
Archive for the ‘Create, innovate’ Category
The Weight Watchers and Jenny Craig commercials are already on the air, and so are the ads for gym memberships. The start of a new year motivates people to assess their lives and try to improve. Weight loss company sign-ups peak in January and fitness...
We have more ideas and responsibilities than we have time in a day. Plus, every piece of success seems to come with new challenges. In fact, opportunities come from the challenges that we’ve learned how to maximize. And since we can’t control...
I get regular massages. It’s something I’m proud of, since most people don’t take enough care of their bodies. But I digress. I met a new therapist on my last appointment. At first I was a bit nervous. After all, I was trusting her with...
Recently I’ve come across a couple of infographics trying to visually show how Google AdWords works. If a picture is worth a thousand words, evidently it takes a few thousand words to explain how Google AdWords works. However, I think perhaps the most...
The Menu displays the complete set of metrics for quality of information;Their main purpose:
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by becoming familiar with them alongside everything you read, you'll develop the skill recognizing spam from gold, no more information overload, no more: confusion![courtesy of the Initiative for Information Percolation]